Fareway Stores allows PayPal and Venmo transactions at checkout


The Midwest Fareway Stores grocer has started accepting PayPal and Venmo payments for transactions across all of its 129 stores.

Digital payment partner Blackhawk Network said Thursday that Fareway shoppers can now pay for groceries using PayPal or Venmo QR codes at checkout. Customers open the PayPal or Venmo mobile app, then click the “Scan” button and select the “Show to Pay” option.

PayPal owns mobile payment service Venmo. PayPal users pay via stored debit or credit cards, bank accounts, their PayPal balance, or PayPal credit. With Venmo QR codes, shoppers pay via stored debit or credit cards, bank accounts, their Venmo balance, or their Venmo credit card.

“This new technology reinforces Fareway’s commitment to providing the best customer service, with personalized and efficient options for our customers,” said Mike McCormick, Retail Director at Fareway. “With the increase in demand for mobile payments and digital options, we are confident that our partnership with Blackhawk and PayPal will be positive for both customers and our business.”

Boone, Iowa-based Fareway operates stores in Iowa, Illinois, Minnesota, Missouri, Nebraska and South Dakota under the Fareway Meat & Grocery and Fareway Meat retail banners. Market.

A Blackhawk Network survey conducted last year by Leger found that 63% of consumers are more likely to shop at a retailer if they accept the digital payment platforms they use. Additionally, 73% of respondents said they want to be able to pay the same way in-store as they do online.

Blackhawk, based in Pleasanton, Calif., said its research also revealed that PayPal is the #1 digital payment tool shoppers aim to use in 2021. Sixty percent of digital payment users surveyed said that ‘they plan to continue using PayPal once shopping returns to pre-pandemic levels.

“As mobile payment adoption continues to soar, it becomes increasingly important for retailers to meet ever-changing consumer demands, helping to drive loyalty and growth,” commented Brett Narlinger, Head of Global Commerce at Blackhawk Network. “Helping our partners like Fareway continue to grow and expand their digital payment capabilities is a central goal for Blackhawk.”

Last August, Blackhawk announced that Giant Eagle was becoming the first grocery store and convenience store to allow PayPal and Venmo transactions at checkout, accepting both platforms across all of its approximately 475 Giant Eagle supermarkets and GetGo fuel/convenience stores in Pennsylvania, Ohio, West Virginia, Maryland and Indiana.


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