Technology trends create a roadmap to meet consumer demands

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Everywhere you look you see trending reports – the latest in fashion and food being some of the most popular. In the convenience chain, what’s seen on the catwalks in Paris may not matter, but what’s served in restaurants and bistros does.

However, what’s even more important for troubleshooters on the trend front is the next step in technology. As computing takes its place at the table where it has always belonged, technology trends are key to staying on top of what consumers want from the brands they buy.

Although the surge of Omicron put a damper on our plans to attend the 2022 National Retail Federation show last January in New York, Convenience store news Editorial Director Don Longo reached out to some retail technology vendors to talk about the trends. Here are some of the ideas he came up with:

  • Automating: Jeff Bradbury, Senior Marketing Director of Hughes Network Systems, was impressed with the amount of robotics at NRF Big Show 2022.
  • Workforce solutions: David Wilkinson, president and CEO of NCR Retail, noted that labor issues are accelerating self-checkout solutions.
  • Collaborative efforts: Patrick O’Mara, Senior Director of Solutions at RELEX Solutions, pointed to increased collaboration between retailers and suppliers as supply chain issues continue to plague the industry.
  • Intel Accelerated: Suresh Menon, senior vice president and general manager of Zebra Technologies, cited artificial intelligence as one of the biggest technology trends today.

While not all convenience retailers may be ready to implement the latest and greatest technological innovations, it is important to stay current with trends. They can serve as a roadmap to not only meet the needs of customers today, but also to give them what they want tomorrow.

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